The Philadelphia Inquirer Rebrand

The Philadelphia Inquirer is a classic and timeless 190 years old brand. I led the rebranding effort
for the Inquirer - including a new logo for the company and complimentary identity system. The new logo maintains the unique characteristics of the original, iconic design, but has subtle changes for a better experience across all platforms. Read the article.

Inquirer I over the years
Old and New Mastehead of The Philadelphia Inquirer
IMG_9981.jpg
Rebranded_logo.jpg
Cover of the 190th Rebrand The Philadelphia Inquirer Mastehead
Homepage-Website-iPad-Pro-13-Portrait-Silver.png
Download_App.png
New Inquirer icon on mobile app
Mobile_App_homescreen.png
Merch.jpg
The Philadelphia Inquirer logo being applied to the office wall.

Media Attention:
Billy Penn
Journalism.org